TY  - BOOK
AU  -  Stowe Shoemaker, Robert C. Lewis & Peter C. Yesawich -
TI  - Marketing Leadership In Hospitality And Tourism:Strategies And Tactics For Competitive Advantage
SN  - 9780131182400
U1  - 910.460688/SHO 
PY  - 2007///
PB  -  Pearson Education
ER  -