Del L. Hawkins, Roger J. Best, Kenneth A. Coney <br/><br/>
Consumer Behavior: Building Marketing Strategy 

 - 8th ed 
 -   Irwin Mcgraw-Hill  ©2001 
<br/><br/><label>ISBN: </label>9780071177948  99.5 
<br/><br/><label>Dewey Class. No.: </label>658.83420973 HAW.8