Subhash C. Jain <br/><br/>
Marketing Planning & Strategy: Casebook 

 - 6th ed 
 -   South-Western College Publishing  ©2001 
<br/><br/><label>ISBN: </label>9780324062625  97.56 
<br/><br/><label>Dewey Class. No.: </label>658.802/JAI