Dennis Adcocok, Al Halborg, & Caroline Ross <br/><br/>
Marketing Principles & Practice 

 - 4th ed 
 -   Pearson Education  ©2001 
<br/><br/><label>ISBN: </label>978027364677  163.5 
<br/><br/><label>Dewey Class. No.: </label>658.8 ADC.4