000 00515nam a2200169Ia 4500
008 241217s9999||||xx |||||||||||||| ||und||
020 _a9780030352713
_c117.6
040 _beng
_cSSK Library
_erda
082 _a659.1/SHI
100 _a Terence A. Shimp
245 0 _aAdvertising, Promotion, & Supplemental Aspects Of Integrated Marketing Communications
250 _a6th ed
260 _b Thomson South-Western
_c©2003
942 _2Dewey Decimal Classification
_cBOOK
_nNo
999 _c21147
_d21147
003 OSt
005 20241217112805.0